Visual journey with Amira Fritz

Words

Amira Fritz was born in 1979 in Rosenheim, Germany. She grew up in the countryside and moved to Vienna to study photography. In 2002 she graduated from the Höhere Graphische Bundes- Lehr- und Versuchsanstalt Wien. In 2013, commissioned with shooting a lookbook for Chinese fashion house JNBY she decided to take the clothes off on a roadtrip from Shanghai to Paris. Her idea was to use the journey to gain a deeper understanding of a continent that had always seemed, to her European sensibilities, unfathomably vast and oblique. The resulting images are an extraordinary visual journey through the landscape, featuring faces that change incrementally along with their backdrops. It is a novel, involving a beautiful series, where the changing geography of the land is as much a part of the story as the occasional models and the clothing.

All images © Amira Fritz

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